Editorial planning
Themes, frequency, formats and priorities organized into a working calendar.
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Social media management.
We plan, create and publish your company’s social media content: posts, carousels, Reels and Stories, approved by you before going live.
Plan my contentABOUT THE SERVICEWhat the
What the
project includes.
We start from what the company sells and the questions customers ask before buying. With that, we build the monthly plan, create the posts and captions and publish on the agreed channels. At the end of the month, we look at the numbers and adjust the next plan.
INCLUDED
What the monthly work includes.
PLATFORMS
- TikTok
- YouTube
Monthly plan
Topics, formats and dates defined in advance.
Posts and captions
Designs, carousels and copy created for each channel.
Video scripts
Structure for Reels, TikTok and Stories, recorded with your team or in a production.
Approval before publishing
Nothing goes live without your approval.
Publishing
Scheduling and publishing on the agreed channels.
Period report
The month’s numbers and what to adjust in the next plan.
DELIVERABLES
What we do in this service.
Copy and captions
Copy that presents offers, answers questions and points people toward a next step.
Social media design
Static posts, carousels and visual variations for the chosen channels.
Video scripts
Structures for short videos, talking points, demos and planned shoots.
Replies and report
Replies to comments and messages on Facebook and Instagram, and a monthly results report.
PROJECTS
See the full portfolio Work we have done.
WHEN IT MAKES SENSEWhen this
When this
service helps.
- 01Explain services that raise questions
- 02Build interest in products and services
- 03Support campaigns and sales conversations
GETTING STARTED
What we’ll discuss first.
- 01Current offers and sales priorities
- 02Questions customers ask before buying
- 03Available materials and who approves the content
HOW WE WORK
The project steps.
- 01
Map
We understand the offer, audience, available material and priority subjects.
- 02
Plan
We build a practical calendar with formats suited to each theme.
- 03
Produce
We create, review and organize the pieces for approval and publishing.
AFTER THESE STEPS
Posts approved and published; the next month’s plan is adjusted by the numbers.
FREQUENT QUESTIONS
Before we start.
Do you publish on our channels?
Publishing can be part of the scope, with access and approval flow agreed at the start.
Do I need photos and videos ready?
Not necessarily. We can work with existing material or plan a visual production.
Which networks do you work with?
Instagram, Facebook, TikTok, LinkedIn, YouTube and Pinterest. Channels are chosen according to the company’s audience.
Does the content work for any network?
The core idea can be adapted, but format and tone are defined for each chosen channel.
How do you track results?
We look at audience response, inquiries and feedback from your sales team when those details are available.